Toyota’s partnership with NFL FLAG is relentlessly driving the next era of the sport by expanding access to the game and connecting more than 835,000 boys and girls through national tournaments and local league play in 2025, with a goal of reaching 1 million athletes in 2026.
As the Presenting Partner of NFL FLAG Championships and League Play, Toyota remains committed to growing the game at every level by expanding access and strengthening communities nationwide. Together, we are shaping the future of flag football by championing inclusivity, teamwork, and integrity, and by ensuring every athlete has the opportunity to participate, grow, and thrive on and off the field.
Through Toyota’s Dealership Program, dealerships across the country also play a direct role in supporting local NFL FLAG leagues helping expand access, increase participation, and grow the game within their communities.
