NFL FLAG League Operator Registration Guide

NFL FLAG League Operator Registration Guide

 

Welcome to the NFL FLAG League Operator registration guide — your week-by-week overview of what to expect as you kick off your league. Whether you're a seasoned operator or just starting out, good planning is key, so let's dive in.

Week 14

 

  • Create or update your website: Ensure all league information is current and easily accessible.
  • Create coupon codes, if needed: Prepare special offers to incentivize registration.
  • Finalize flyers and other marketing materials: Use our templates in MediaValet to create messaging to promote your league.
  • Get ready to activate your leagues in Matrix: Set up league structures and schedules.
  • Finalize "Registration is Open" email to families: Communicate clearly to potential participants.

Week 13-12

 

  • Determine age groups and divisions: Organize participants for fair competition, but be flexible for changes based on registration numbers. 
  • Review and adjust code of conduct or other policies: You can follow our guidelines here. 
  • Secure your fields: Confirm locations for games and practices.
  • Distribute flyers locally: Spread the word in your community and connect with local schools for distribution. 
  • Market your league: Spread the word on social media, too.
  • Finalize coach's meeting location and agenda: Prepare for orientation and training.

Week 11-10

 

  • Book picture day with photographers: This is another task that you’ll want to knock out earlier than later. 
  • Reach out to Game Day reps, if you have them: Confirm staffing for game days.
  • Send "Registration is Open" communications: Use email and social media to announce your league’s registration. 

Week 9-8

 

  • Post Game Day Rep openings: Recruit additional staff if needed. Consider high school and local college players looking for extra work.  
  • Post Flyers in PeachJar: Expand visibility in schools and community hubs.
  • Update your Facebook page with registration info: Keep social media followers informed.
  • Order yard signs: This is optional and helps increase local awareness.

Week 7-6

 

  • Secure concessions: Arrange amenities for game days, if you have them.
  • Post ads on social media: Maintain engagement and attract new participants.
  • Follow up with schools: Ensure partnership and support.
  • Confirm game-day rep positions: Ensure all roles are filled for smooth operations.

Week 5-4

 

  • Consider social media contests: Promote registration with incentives! 
  • Recruit volunteer coaches: Usually a parent or guardian of a registered player. We like to see 2-3 coaches per team.  
  • Send marketing communications: Remind families of approaching deadlines.
  • Consider shopping cart reminders: Parents are busy, and this can help reduce abandoned registrations.

Week 3-2

 

  • Post Dick Sporting Goods coupon code: Provide discounts for participants.
  • Finalize staff for coach's meeting: Prepare for training and orientation.
  • Ensure yard signs are deployed: Maximize local visibility.
  • Recruit volunteer coaches: Keep asking, if you need them! 

Week 1

 

  • Send final registration communications: Confirm participation and finalize details.
  • Select Facebook contest winner: Who doesn’t love winning a contest?
  • Create "What to Expect" email: Connect with families who have registered, letting them know details about your league, like game days, time frames, location, etc. 
  • Finalize field payments: Ensure logistics are handled.

Pre-Season Preparation

 

  • Organize equipment and uniforms: If you didn’t select Team Packing, ask a volunteer to help you sort through your orders. 
  • Conduct coaches' meetings: Train and align with league standards.
  • Check open orders and balances: Manage financial responsibilities.
  • Complete schedules: And communicate schedules with coaches as early as possible. 
  • Coordinate with photographers: Nail down picture day details. 

Game Day Execution

 

  • Check fields ahead of time: Ensure fields and equipment are set up properly.
  • Be on site or available: Oversee game operations.
  • Have fun! Foster a positive environment for participants. 

You can use these steps as a guide to help you navigate each phase of your league operations or make sure you didn’t miss anything. You don’t have to stick to it week by week, but generally, having a good overview of what to expect will help you prepare for it all. Good luck this season!